Spotify & Jemele hill’s unbothered network
IN-HOUSE CREATIVE CONSULTANT
The podcasting industry has long grappled with issues of diversity, equity, and inclusion, particularly concerning the representation of Black women. In response, Spotify forged a partnership with Jemele Hill to expand the Unbothered Network. The integrated campaign and collaborative series aimed at amplifying the voices of Black women within the podcasting sphere through OOH, social and film.
Role: Cultural Strategist & Creative — Copywriter
Client: Spotify
Agency: Spotify, Four Two Creative
Publications: AfroTech, Spotify Blog, AdAge
CONTRIBUTIONS:
Cultural Partnerships Research
Creative Consultant
Creative Direction
Presentation
Content Research
Audience Research
TEAM CREDITS:
See last slide in the deck above